Posted September 29, 2017

Fed Square's New Digital Experience Initiative

Fed Square is improving its digital experience for visitors with state-of-the-art, integrated multi-screen platforms, a significant Wi-Fi upgrade and a program of interactive, user-generated digital content.

The big screen, which is now at the end of its life, will be replaced with a wall of interactive LED panels that complement the form of Fed Square’ s unique architecture. At the centre is a 5k resolution, high-definition event screen with a 6mm pitch, which ensures high-quality display from a distance.

The additional electricity required to power the screens has been factored into Fed Square’s overall environmental sustainability management plan and will not negatively affect the carbon neutrality of the city precinct.

There will also be a number of interactive touchscreens constructed and located throughout Fed Square.They are currently in the design phase.

The Digital Experience Initiative is a $5.4 million investment funded by Fed Square Pty Ltd. It will be driven by a program of user-generated content, commissioned artwork and community engagement, whilst retaining the capacity to broadcast live sport, current affairs and films.

The designer and collaborator is sound and light firm, Ramus (ramus.com.au), whose digital works range from rock concert lighting for U2 and David Bowie to public precinct redevelopment in several Australian capital cities.

The free on-site Wi-Fi will be dramatically improved as part of the initiative, which will help enable real-time, user-generated content and interaction with the screens.

The construction of the new screens will commence in October 2017 and are expected to be finished in late April 2018, but don’t fret, a temporary stage and screen will be put in place for the duration of the construction so that the events program can continue as normal. A new stage canopy over the main stage will also be constructed by April 2018.